Schell Deer Brand

Brewed by August Schell Brewing Company
Style: Pale Lager
New Ulm, Minnesota USA

I remember this being better than the sample in front of me now, but I do believe this is somewhat dated and will revisit next time in the New Ulm area. Golden color with a tight bubbled, cream colored head. Small lace lines. Light floral and slight paper aroma (I'll chalk that up to the age). Heavy malt sweetness, very reminicant of a eastern europe lager. Light hoppy flavor late. I look forward to a fresh sample.

Picked up a single 12-oz bottle from The Coffee Ground in Eau Claire, Wisconsin. Looks and tastes just like the Schell’s Original but new label design. It pours a light golden pale yellow with a very thin white head. Aroma is fruity, sweet corn, and maybe even some popcorn without the salt and butter. A bit fizzy on the carbonation. Taste is light, crisp, and some fruity tones. Palate is smooth and dry.

Golden color with a small head. Pretty malty nose and taste, but not the same maltness of a dopplebock. It has that dusty and rotten quality to it. Kind of plain, but not horrible.

In the can. Thanks to KJ for the beer. Pours bright golden yellow with a poofy, but ethereal head. I’m not sure what badnews is drinking, but no one would call this beer copper in the daylight. The flavor is crisp and light with a watery and slightly metallic tinghe. A subtle rush of lemon at the finish. This is thirst-quenching after a Sunday afternoon of weeding, but not a beer to savor. With that said, it is far less insulting to the palate than most macros and a solid regional party beer. This is seriously overrated on this site at 2.9, but I will say that it seems to have a bit more depth than the onslaught of off brands that Schell also markets. Good luck defining a specific aroma for this one.

Gold Coloring. Small Head. Not a Whole Lot Here. Smooth and Uninteresting. Not The Best Offering from Schells.

Crystal-clear, golden color, big, fluffy, pristine white head, perfect fit for a lager. Aroma, some hops, bright and floral, but a bit soapy, growing sweet, smellish cornish...wonder what adjuncts are at play here? Okay, I’ll play nice...but it is "corny"... Taste: clean, brisk, almost crisp, then fading wuick. Very refreshing, highly downable, tastes pretty decent, actually. Not too much flavor, but it doesn’t taste bad, and almost squeaky clean. I though this would be an empty, hollow, even unpleasant experience, and I’m a Schell’s fan...silly me, it’s a nice lager, nothing but. I’d never choose it against many of my favorites, but I can imagine this being quite a nice alternative in many Minnesota/Midwest locations where the only other options are Bud, High Life and the like. Yeah, I can drink these, and it’s not bad for $4.97 a 6’er!

I think this brew is very under rated it comes off with a nice golden color,slightly malty nose with some hoppiness to it.The flavor was light on the malt medium to higher on the hopps with a very clean finish well worth trying if you can and for being a small local brewery for this area they produce some damn good beer with none in there brews listed in the drain pour.

Extraordinarily pale yellow pour, and moderate white head that fades instantly...this should be good! Very weak malt nose with touch of grassiness. Flavors are very weak malt sweetness, dry hop bite in the finish...again, kind of grassy. Never again.